
I've spent more than 15 years working across marketing, strategy and business growth, helping companies turn big ideas into clear plans and marketing that actually moves the business forward.
Today, through ALD Creative, I get to do that in two ways - leading marketing at a strategic level and working alongside an incredible team to bring the execution to life.
I love getting to know the business behind the marketing - because that's usually where the best ideas begin.


My career has taken me through corporate marketing, entrepreneurship, agency ownership and into the leadership teams of growing businesses.
Along the way, I've learned that the best marketing rarely starts with a campaign. It starts with understanding the business - where it's going, who it serves, what's getting in the way and what needs to happen next.
That's what ultimately led me to build ALD Creative: a marketing partner that can see the bigger picture, help set the direction and bring the right ideas to life.
I'm also a mom, and my kids are a huge part of why I care so much about building a business with intention.
They've given me a very different perspective on ambition, time and what success actually looks like.
I'm driven, I love what I do, and I probably get a little too excited when I spot a marketing opportunity nobody else has noticed - but I also believe the business we build should support the life we're building around it.
Outside of ALD, you'll usually find me spending time with my family, connecting with other business owners, getting involved in my community, or having a conversation that somehow turns into a marketing brainstorm.
And yes, apparently I have a hard time turning the marketing part of my brain off.
I love getting to know the business behind the marketing - because that's usually where the best ideas begin.

Whether I'm helping shape the strategy or my team is bringing it to life, I want you to understand what we're doing, why we're doing it and how it connects to where you want the business to go.
Because good marketing shouldn't create more noise for a business owner. It should create clarity, momentum and growth you can actually see.
– Alishbah Lakhani, CEO


Strategic Marketing. Creative Solutions.
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